What we're working on
We don't separate what we advise from what we build. Every method we recommend gets built and run here first, on our own company, with real money on the line. We don't hand the work to an AI and walk away. We pair AI with modern software development and product management discipline, sharpened over decades of work with companies at every level, so what ships is something people relate to and use, and technology that's maintainable, durable, and expandable. What reaches your team isn't our code. It's the judgment that comes from having built, shipped, broken, and fixed these systems ourselves.
Everything moves through the same path, and every stage is a human gate. The AI does the heavy lifting. Our experience and product judgment set the direction, check the work, and decide what clears each gate. We're not watching AI build. We're building with it, using it to augment what we already know, not replace it.
We run the business on Lurch, a custom AI operating system we built. One workspace ties together the CRM, email, files, hosting, content, and project tracking, plus scheduled work that executes on its own across two machines. The full picture is on the Lurch page.
Scheduled agents handle the recurring work. Every day they run cleanup, maintenance, and filing, manage our AI work sessions, and cover the market, product, and sales fronts. Each morning a briefing pulls up-to-the-minute news and pushes it automatically where it needs to go: tasks, marketing, sales, website updates, positioning, post topics, and more.
Each month we compare the newest frontier AI models on real value per dollar, not benchmark scores, and the whole framework plus the call goes out to the newsletter list. It keeps us current at the edge of a field that changes weekly. Get it in your inbox.
The frameworks we use with clients are packaged into training people can buy. The AI Fluency Course, Foundations tier through leadership tier, is in pilot now. The same thinking we bring to an engagement, made concrete enough to hand to a team.
An AI tool that runs competitive and market intelligence for executives. First version built, now in testing. It's a working example of the kind of internal AI tool we help companies scope and stand up.
A user-friendly tool for AI-assisted report and guide writing. It walks you through building a structured, professional document start to finish, from outline to finished pages. First version built, now in testing.
AI-powered agile estimation for product and engineering teams that need faster project sizing. Built to deliver estimates grounded in reality, not optimism.
One tool across product, program, and project work. It structures plans, surfaces risks early, drafts updates in your voice, and keeps work moving. Includes The Estimator.
The lab is where we pressure-test the methods. The consulting work is where we apply them to your stakes. No pitch deck, just a conversation about where you are and what makes sense next.